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Lynden

2X+ Increased Enrollment

See how logistics and supply chain company, Lynden, was able to increase enrollment for their fitness benefit by 137%, after switching off a previous vendor to FitOn Health. 

Eligibles~2000
IndustryLogistics and Supply Chain
Client Years1.5
ProductDigital + Gym Access
Eligibles~2000
IndustryLogistics and Supply Chain
Client Years1.5
ProductDigital + Gym Access

Client Overview

Lynden provides transportation and logistics solutions across Alaska, Canada, the Pacific Northwest, Hawaii, and beyond — with a workforce constantly on the move. After nearly five years with their previous fitness vendor, they needed a wellness benefit that could serve a diverse, dispersed population: one that combined an in-person gym and studio network with premium digital fitness and wellbeing classes.

Enter FitOn Health. 
Experienced-Driver-lynden

CHALLENGEicon-challenge-1200px

 

Having offered a fitness benefit before, Lynden knew exactly what to look for in a partner: quality programming and access for their remote, diverse workforce; a challenges platform to drive engagement; and a solution that would help keep healthcare costs down.

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A frequent employee request, Lynden launched FitOn Health with digital fitness classes, wellness programming, and in-person gym access — supported by printed materials, email communications, and intranet messaging to drive awareness and enrollment. They also leveraged FitOn's native invite and challenges features to keep their population engaged and connected.

Since launching in 2025, Lynden has seen growth in both enrollment and engagement — all while transitioning from their health insurer Aetna to a direct-to-employer contract with FitOn.

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29% Enrollment
Rate
57% Activity
Rate
11K Total
Workouts

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Since rolling out FitOn Health, Lynden has seen:

  • 2X increase in registered users since January of 2025
  • 36% increase in engagement since January of 2025
  • Averaging over 500 digital workouts per month
  • A focus on FitOn Invites and Challenges to support annual events
"FitOn's focus on providing a vast network and access to smaller gyms and fitness businesses has been a game-changer in keeping our employees happy with their choices, wherever they live or travel. And we have had fun including FitOn challenges with our annual "Green&Fit" event."
Mary Fuller Lynden
Mary FullerEmployee Benefits Manager, Lynden Incorporated

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Connect with us to bring a 2X increase in fitness and wellbeing enrollment for your workforce.